*با سلام و درود به مهمانان عزیز و کاربران گرامی وبلاگ#مهرزاد، ضمن عرض ادب و احترام به شما، این صفحه به منظور اطلاع رسانی و برای نشر آگاهی و غنی سازی می باشد، خواهشمند است، هر گونه پیشنهاد یا انتقاد را به مدیر سایت بفرمایید.
Efraim Turban, David King, Jae Lee, H. Michael Chung, Merrill
,Warkentin
Electronic Commerce: A Managerial Perspective, recognizes that
:e-business has two parts
,Business and Technology
Written by experienced authors who share academic as well as real world practices.x
This text features exceptionally comprehensive yet manageable coverage of a broad spectrum of e-commerce essentials from a global point of view.x
The new editions pay special attention to the most recent developments in online behavior in our business, academic, and personal lives.x
One of the first texts entirely dedicated to EC, this comprehensive, user friendly text describes what electronic
?commerce is
How it is being conducted and managed and its major opportunities, limitations, issues, and risks.x
With a blend of theory and practical application, this text is structured around the notion that EC applications require certain technological infrastructures and other support mechanisms.x
Describes the essentials of electronic commerce, how it is being conducted and managed as well as assessing its major opportunities, limitations, issues, and risks,x
This book is for beginners as well as graduate students in e-commerce,x
,Perfect for anyone looking for a brief or supplemental text on EC
,Ideal for busy executives
,Introduction to E-Commerce and E-Marketplace
,Internet Consumer Retailing
,Business-to-Business E-Commerce
,Other EC Models and Applications
,EC Support Services
,EC Strategy and Implementation
,Application Development
:Common terms and phrases, for more reseach
activities advertising affiliate marketing Alibaba.com Amazon.com banking banner benefits blogs business models business partners buyers buying catalogs Chapter collaboration collaborative filtering commerce communities consumers corporate portal cost CPFR Craigslist create customers delivery Describe discussion disintermediation e-auctions e-commerce e-government e-learning e-loyalty e-mail e-procurement eBay EC Application electronic employees enables environment example exchange Exhibit Facebook global Google implementation increase industry integration interactive intermediaries Internet inventory issues large number major manufacturers market research marketplace million mobile devices MySpace Netflix offer Online File organizations payment percent purchasing retailers reverse auctions REVIEW QUESTIONS RFID search engines Section sellers selling share social networks strategy suppliers supply chain tags trading transactions types users vendors viral marketing virtual Wal-Mart Wi-Fi wikis wireless YouTube,x
لطفا برای جلوگیری از قطع درختان، به جز موارد بسیار ضروری، ازچاپ روی کاغذ، خودداری فرمایید.
غنی سازی برای کار آفرینی و مدیریت با استفاده از فناوری اطلاعات و ارتباطات
